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GiddyUP links South African brands to micro‑influencers through a pay‑per‑conversion marketplace. GiddyUP is a Cape Town tech start‑up founded in 2020 that operates a performance‑based marketplace connecting brands with nano‑ and micro‑influencers. Using a simple mobile onboarding flow, influencers receive ready‑made campaigns and earn commission on verified sales or leads. Brands benefit from low‑risk pay‑per‑conversion pricing and real‑time analytics. (Category:Social Media & Influencers)

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